Propella
Propella
Propella
Client
propella
Services
Brand Identity/ Animations/ Social Media/ Collateral
Business Model
Property Development HMOs
Country
UK
A property development team creating vibrant, design-led HMOs
A property development team creating vibrant, design-led HMOs
A property development team creating vibrant, design-led HMOs
A property development team creating vibrant, design-led HMOs
The Challenge
Three founder's personalities. One brand voice. Speaking to two different audiences
Three founder's personalities. One brand voice. Speaking to two different audiences
The Challenge
Three founder's personalities. One brand voice. Speaking to two different audiences
The Challenge
Three founder's personalities. One brand voice. Speaking to two different audiences
propella
propella
What we did
Built a brand with serious credibility for investors and real character for tenants.
Balanced trust with energy, making the brand both investable and liveable.
Built a brand with serious credibility for investors and real character for tenants.
Balanced trust with energy, making the brand both investable and liveable.
Brand Positioning
Brand Positioning
Women Reshaping Property Investment
Women Reshaping Property Investment
Design Voice
Design Voice
Confident, human, vibrant.
Confident, human, vibrant.
Key Outcomes
Key Outcomes
Stand out in a traditional market.
Investors trust it. Tenants want it.
Innovation and empowerment at the core.
An identity rich in symbolism.
What we did
Built a brand with serious credibility for investors and real character for tenants.
Balanced trust with energy, making the brand both investable and liveable.
Brand Positioning
Women Reshaping Property Investment
Design Voice
Confident, human, vibrant.
Key Outcomes
Stand out in a traditional market.
Investors trust it. Tenants want it.
Innovation and empowerment at the core.
An identity rich in symbolism.
What we did
Built a brand with serious credibility for investors and real character for tenants.
Balanced trust with energy, making the brand both investable and liveable.
Brand Positioning
Women Reshaping Property Investment
Design Voice
Confident, human, vibrant.
Key Outcomes
Stand out in a traditional market.
Investors trust it. Tenants want it.
Innovation and empowerment at the core.
An identity rich in symbolism.
"Everyone I have showed it to so far has been impressed
"Everyone I have showed it to so far has been impressed
"Everyone I have showed it to so far has been impressed
"Everyone I have showed it to so far has been impressed
The Brands & Logos are fantastic, and Brand Personality and Tone of Voice are spot on. "
Edward Clifford
Founder Cabal Capital
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
SPAIN NETWORK COMMUNITY
The Owner
Brand Identity / Web Design & Development
Social Media / Email Design
UK REAL ESTATE
Hayat Developments
Brand Identity / Web Design & Development
Social Media / Brand Collateral
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Brand Lift Studio © 2025
Brand Lift Studio © 2025